DreamHack Sports Games, a business unit of MTG that focuses on sports simulation titles, has appointed Roger Lodewick as its new CEO.
He served as the Co-CEO of DreamHack until the recent shuffle took place, bringing DreamHack and ESL together under ESL Gaming.
Lodewick’s experience prior to DreamHack saw him serve as CEO of Zoomin, CCO of Comosa, and a Senior Media Rights Sales Executive at TEAM Marketing.
“I’m excited to join DreamHack Sports Games as we provide a unique combination in this field of esports. We have already proven to be able to a convert traditional sports brands into relevant and meaningful media esports products enabling both sports IP holders and broadcasters the opportunity to extend, retain and regain the young demographics. I’m thrilled to be part of innovating and growing the esports Sports Gaming industry,” Lodewick said.
“I’m pleased that Roger Lodewick has agreed to head up DreamHack Sports Games. He brings a wealth of experience, a vast network in sport and a proven track record of working with both traditional sports IPs as well as the esports industry and is therefore a perfect match for DreamHack Sports Games,” Maria Redin, President and CEO of MTG, said.