The growth of esports, especially its infrastructure development, could fuel a new wave of success in the video gaming industry.
Michael Rubinelli, the current CEO of the online esports platform Mogul and former executive at Electronic Arts, Disney and Midway, said about the growth: “Video Gaming revenue has the very real potential to be a trillion dollar business over the next ten years. One of those drivers of growth is esports. Interactive gaming is the largest entertainment revenue generating vertical in the world earning more than box office and music sales combined.”
It is not an isolated statement. Esports platforms are looking for additional revenue options, as they seek further growth. FansUnite Entertainment Inc has recently acquired Askott Entertainment Inc.
The award-winning Askott Chameleon Gaming Platform is a tool that allows the platform partners to launch their very own esports betting platforms.
Scott Burton, CEO of Askott Entertainment, said: “As a leading provider of B2B betting solutions in the esports market, we are pleased to announce this integration with The Ear Platform which will serve as an additional revenue stream for our partners and a highly scalable channel partner for us. With the addition of 6,000 casino games, our partners are now in a position to provide additional betting options for their customers while providing a larger product offering to increase customer retention and the lifetime value of each unique user.”
By Niji Narayan
Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.