A new study has revealed which gaming streamers have the most valuable online presence, finding that the top earners can reach up to £74,000 per stream, video and post.
Tipalti looked at the most popular streamers as of May 2023 and calculated their potential earnings per video on four separate social platforms; Twitch, YouTube, TikTok, and Instagram, revealing which streamers are making the most money from gaming in 2023.
The top 10 streamers with the most valuable online presence:
|
Rank |
Streamer Name |
Real Name |
Combined value per stream/video/post |
|
1 |
AuronPlay |
Raúl Álvarez Genes |
£74,067 |
|
2 |
El Rubius |
Rubén Doblas Gundersen |
£72,084 |
|
3 |
GeorgeNotFound |
George Henry Davidson |
£49,827 |
|
4 |
Ninja |
Richard Tyler Blevins |
£45,613 |
|
5 |
Ibai |
Ibai Llanos Garatea |
£45,335 |
|
6 |
Coringa |
Victor Augusto |
£39,769 |
|
7 |
JuanSGuarnizo |
Juan Sebastián Guarnizo |
£36,618 |
|
8 |
ElMariana |
Osvaldo Palacios Flores |
£35,013 |
|
9 |
Grefg |
David Cánovas Martínez |
£30,727 |
|
10 |
TommyInnit |
Thomas Simons |
£30,508 |
The streamer with the most valuable online presence is AuronPlay, otherwise known as Raúl Álvarez Genes, who could earn over £74,000 in sponsorship fees from a single post across the four major social platforms in our study. The 34-year-old Spanish internet sensation is one the most prominent gaming influencers in 2023 and has a huge Twitch following of 15.2 million fans.
El Rubius is the streamer with the second most valuable online presence, with a single sponsored post across Twitch, Instagram, TikTok, and YouTube estimated to be worth around £72,000. El Rubius, whose real name is Rubén Doblas Gundersen, is a Norwegian-SpanishNorweigian-Spanish online creator who is popular for gaming and comedy content across his multiple channels.
GeorgeNotFound is the streamer with the third most valuable online presence, with potential earnings of nearly £50,000 for a sponsored post on the four major social platforms. Real name George Henry Davidson, this young British YouTuber and Twitch streamer’s popularity exploded in 2020 and 2021. His Minecraft videos and interactions with other popular streamers, such as Dream, bring in the viewers en-masse.