Global esports organization Gen.G and Eastern Michigan University announced the continuation of their partnership to prepare the next generation of leaders in the esports industry. After a successful summer tournament, EMU and Gen.G have welcomed back EMU Eagles to Ypsilanti with a series of campus kickoff events, the introduction of project-based internships, and the initiation of two Gen.G Foundation Scholarship recipients.

“Gen.G could not be more excited to continue expanding our programming with EMU,” said Arnold Hur, CEO for Gen.G. “EMU has been our trusted partner as we look to enrich the academic experiences for student athletes studying and working hard to have an impact on the future of the esports and gaming industry.”

The start of the 2022-2023 academic year at EMU marks the second year of Eagles Gaming Club and Gen.G supporting student gaming on EMU’s campus. Students can expect carefully curated events, built by the students and supported by the two organizations. Additionally, there will be support for student athletes recognized by EMU Esports who will begin traveling to tournaments, competing virtually and representing EMU nationally in new jerseys showcasing their Eagle pride.

EMU and Gen.G will also look to commit to producing more events like the Summer Showdown throughout the year. In July 2022, the Summer Showdown tournament featured teams of students from eight local high schools and universities. The tournament ended with four gaming titles earned at in-person competitions hosted at the EMU REC/IM Center. The winning teams included University of Michigan-Flint for Rocket League, Michigan State University for VALORANT, and University of Michigan-Ann Arbor for League of Legends. The Summer Showdown cements EMU’s position as a regional hub for gaming programming, building off of the success of Midwest Madness. Students in the region can expect additional similar tournaments throughout the school year.

“These are exciting upgrades for varsity support of student athletes at EMU, and we’re so glad to see our partnership with Gen.G enhancing experiences for Eagles Gaming Club,” said Justin Jett, Director of the EMU REC/IM Center. “The increased support for student athletes will be instrumental in building out the flourishing gaming community at EMU.”

In September, Gen.G announced two EMU students had been selected as recipients of the Gen.G Foundation Scholarship: Je’Naiya TimsIyad and Iyad Khattab. Each recipient received $10,000 to subsidize their tuition for this academic year and will have access to exclusive career and mentorship programming as members of the new scholarship class. Suho Chang, a student from the Gen.G Global Academy in Seoul will join Timslyad and Khattab as a student at EMU.

Now in its third year, the Gen.G Foundation Scholarship focuses on supporting women, people of color and low income students enrolled in a U.S. university or college who are interested in gaming, esports, entrepreneurship, journalism or content creation.

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By George Miller

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.