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Fast Growing Licensed Sportswear and Equipment Retailer Leverages its Brand Equity and Large User Base to Build Added Momentum for ThriveFantasy

Fast Growing Licensed Sportswear and Equipment Retailer Leverages its Brand Equity and Large User Base to Build Added Momentum for ThriveFantasy

 

ThriveFantasy, the leading player prop daily fantasy sports and esports platform, announced that it has signed a partnership deal with Fanatics, the fast growing American online retailer of licensed sportswear, sports equipment and merchandise.

Through this partnership, Fanatics will provide ThriveFantasy with several co-branded marketing benefits aimed at cross promoting its unique offerings to the growing and active Fanatics fan and user base. Among these services will include advertising on Fanatics social media platforms and co-branded email marketing to its fan base.

“Fanatics has become a one-of-a-kind brand in this space. Because of this, it made complete sense to create this type of partnership,” says Adam Weinstein, founder and CEO of ThriveFantasy. “We believe that there is a large cross over between the Fanatics fan base and those who play daily fantasy and esports and we can’t wait to engage, so that ThriveFantasy can become a go to destination for them.”

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