Comtrade Gaming, a leading provider of online gaming technology, has entered into a partnership with G3 Esports.
Under the agreement, Comtrade will provide its iGaming platform – both iCore and backend technology – to G3’s upcoming betting product for gamers.
“When choosing partners for our forthcoming Esports platform, it was critical to find organizations that understand what is required to safely and responsibly operate a regulatory-compliant platform. Comtrade’s expertise in the online gaming industry is unmatched and we’re very excited to work with them to build a first-of-its-class offering for esports wagering,” Anthony Gaud, CEO of G3 Esports, said.
“We are absolutely thrilled to be working with G3 Esports and providing their igaming platform. It’s very rare to find something truly new and unique in the gambling space but the proprietary esports content that G3 are creating combined with how it will engage with players is absolutely breaking new ground. They have assembled a team of leading experts in many fields and we are very proud that this is our first platform partnership in the USA. At Comtrade, we specialise in igaming platform technology for leading operators where player retention and lifetime value is key. This allows our operators to focus their efforts on marketing, knowing that their backend technology is all taken care of,” Steven Valentine, Chief Commercial officer at Comtrade Gaming, said.