Anton has re-joined the WePlay Esports media holding company. He will continue his work, now as the partnership and sales lead. He held the position of business development manager at WePlay Esports until February 2021.
His main areas of work are new partnerships, business development, and media rights.
“My main focus right now is attracting new partners for the holding. We are interested in cooperation with brands from both within and outside the esports industry, for example, the FMCG sector, car manufacturers, financial services, etc. There is a wide range of brands that could get many benefits from collaboration with WePlay Holding and I’m here to help both sides play a win-win game,” says Anton Bogushev, partnership and sales lead at WePlay Holding.
Because of the worldwide audience of WePlay Esports’ tournaments, Anton will work with brands and advertising agencies from various regions. The new partnership and sales lead, being part of the business development department of WePlay Holding, will help the media holding company to develop its own esports ecosystem to the benefit of viewers, players, and brands all over the globe.