Parimatch, the international betting tech company, signs up Marcelo Augusto David (better known as “Coldzera”) as its Global Esports Ambassador.
Marcelo Augusto David is a Brazilian professional at Counter-Strike: Global Offensive, famous for being the best CS:GO player 2 years in a row (2016 and 2017).
As part of the contract, Coldzera will support Parimatch initiatives in social networks. To celebrate the signing, Marcelo had a small talk with Stepan Shulga, Head of Esports at Parimatch.
Marcelo Augusto David says:
“Happy to announce my partnership with Parimatch and meet my battle CS:GO comrade Daniil “Zeus” Teslenko on one side, together with such global sport legends as Mike Tyson and Conor McGregor – this is such an honour. I have known Parimatch as a responsible company that is truly immersed in esports and makes a significant contribution – both in technology and in entertainment. And, being grateful to esports for a lot, I want to make my contribution not only at the arena – so, together with Parimatch, we’ll boost esports in Brazil. Let’s try distracting them a little from football!”.
Stepan Shulga, Head of esports at Parimatch says:
“Great news for the Parimatch and esports community. My company aims to become a global brand and this partnership with Marcelo displays us for Brazillian esports fans, opening the door to the global markets. Marcelo will help us with communication – it is very important that esports pros share their inspiring experience with fans. Welcome aboard, amigo! Let’s make the esport planet spin faster!”.
Parimatch has long been at the forefront of the burgeoning esports industry, recognising its growth potential early on, paying it the same amount of attention as traditional sports. A significant proportion of R&D at Parimatch is focused on developing esports features to dramatically enhance user experience, which is why the brand is considered to be on of the top esports bookmakers.
Parimatch is the global betting partner of the popular esports team Fnatic and the title partner of In 2019 was the official partner to Ukraine’s biggest Counter-Strike competition Logitech G National Cybersports League (NCL) and the EPICENTER Counter Strike: Global Offensive (CS:GO) tournament. Parimatch recently established its own major Dota2 competition “Parimatch League”, the first time that a betting company has organized its own tournament. Following this success, Parimatch launched Parimatch League CS:GO, an online league for Counter-Strike: Global Offensive teams.

By George Miller

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.