Newzoo, the world’s leading provider of games and esports analytics, announced today its partnership with EVOS Esports, Southeast Asia’s leading esports organization housing over 15 professional teams across five different countries.
By adding EVOS Esports to its partnerships program, Newzoo will get improved insights from the Southeast Asian market, a region expected to further boost the growth of the esports business. Furthermore, EVOS Esports’ mobile focus within the market represents an additional layer of insights that Newzoo will use to further solidify its esports estimates, which are featured in its landmark Global Esports Market Report and the Newzoo Platform.
In exchange, Newzoo will advise EVOS Esports with market insights, helping the organization to benchmark, spot opportunities, and provide strategic insights for its further expansion.
“Southeast Asia is currently the most exciting region for the overall future growth of esports and gaming, both from a business and consumer engagement perspective. EVOS Esports is right at the center of this.”, said Peter Warman, Newzoo’s Co-Founder and CEO. “Partnering with an ambitious and forward-thinking esports organization like EVOS Esports supports us in keeping up with this huge esports region to further strengthen our view on the global and local esports ecosystems.”
“We are excited to be the first esports organisation in Southeast Asia to form this partnership with Newzoo. With Newzoo’s market intelligence and expertise, it will assist us in making actionable data-driven decisions as we scale our business verticals across the region. With access to the tools and insights provided by Newzoo, we look forward to achieving continued success, especially when discussing with commercial partners.”, said Ivan Yeo, EVOS Esports’ Co-Founder and CEO.