Leading Esports Company Unikrn to Integrate Atari Token Into its Entertainment Ecosystem

New York, NY  Atari® — one of the world’s most iconic consumer brands and entertainment producers — has announced a partnership with Unikrn, the award-winning industry leader at the intersection of wagering, competitive gaming, and blockchain technologies. This agreement promises to accelerate the adoption of the Atari Token by incorporating it into Unikrn’s already thriving cryptocurrency ecosystems — which offers shopping, betting, and gaming.

Through this new partnership, Unikrn will gain access to Atari’s unrivaled catalog of gaming classics like Centipede®, PONG®, and Asteroids® while providing powerful crypto technology, skill-based wagering opportunities via Unikrn’s patent-pending UMode platform, and unique wagering experiences to Atari Casino & Atari Token.

“Unikrn and Atari are pioneers in the gaming industry, changing the world around us with creativity and innovation,” said Rahul Sood, Unikrn co-founder and former CEO of Microsoft Ventures. “We know the wagering will be an increasingly driving force in the game industry’s future development, and we can’t wait to get the benefits of this partnership to Unikrn’s community.”

“Today we have forged another essential partnership to support Atari’s journey into cryptocurrency and blockchain-based entertainment experiences,” said Fred Chesnais, Atari CEO. “Unikrn’s thriving ecosystem will provide Atari Token holders with significant additional utility and value, while the addition of Atari’s classic arcade brands to that ecosystem will offer extensive familiar-yet-new gaming content to Unikrn’s community.”

The Atari Token is issued by Atari Chain, Ltd (Gibraltar), a company equally owned by Atari and the ICICB Group. Unikrn, named EGR’s 2019 Esports Bookmaker of the Year, operates the leading esports and casino-based crypto betting options available today.

For more information on the Atari Token, please join Atari Telegram at https://t.me/AtariTokenOfficial and visit atarichain.com.

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By Zoltan Tundik

Zoltán Tűndik-Kiszner-Szilágyi is the Co-Founder, Co-Owner and Head of Business at Hipther Agency, parent brand of WireUp, European Gaming, PICANTE, and Gaming Americas. Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within several multi-billion industries. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more.