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ESIC Announces Rebrand From “Coalition” To “Commission”

 
ESIC announces a rebrand from Esports Integrity Coalition to Esports Integrity Commission. This change comes as ESIC refines its operational strategy to more meaningfully target the integrity needs of the international esports industry.
ESIC was founded in 2015 by key esports stakeholders and operated as a ‘Coalition’ of members. Since then, ESIC has delivered a steady stream of integrity outcomes for the esports industry including an Anti-Corruption Program, Anti-Doping Program, Player Codes of Conduct, and several other best practice standard schemes. The implementation of these best practice Codes by leading esports stakeholders such as ESL, Dreamhack, and many others has allowed ESIC to make tangible contributions to the industry, in the form of sanctions against individuals who attempt to use esports as a vehicle for fraud. Most recently, ESIC cooperated with the Victorian Police in Australia in an investigation leading to the arrests of six individuals allegedly fixing esports matches for profit.
The Esports Integrity Commission will continue to serve the industry in dispensing its integrity function to a variety of esports stakeholders internationally. With a proven track record in delivering results as an integrity body commissioned by its members, for the benefit of its members and industry at large – ESIC is poised to take on a significantly more ambitious mandate, filled with new initiatives.
In light of this refined approach, ESIC has put a call out for the buy-in of industry stakeholders seeking to contribute to the overall sustainability of the industry in order to work together for the continual growth of esports internationally.
Ian Smith, Commissioner of the Esports Integrity Commission: “I am really proud that we have reached the point where a rebrand helps us evolve at the same speed as the esports industry is evolving. We have been around for four years and the growth in the industry has been phenomenal and I am pleased that it has been the same with us. I look forward to the increased professionalisation of both ESIC and the esports industry. I am particularly looking forward to announcing our new chairman in the coming weeks.”
Stephen Hanna, Director of Global Strategy and Partnerships at the Esports Integrity Commission said: “As the foremost integrity body in esports, it is the responsibility of ESIC to deliver integrity beyond its initial coalition of members and to the broader esports industry. This move reinforces ESIC’s desire to serve the broader industry’s changing needs. Alongside this rebrand, we will be announcing several new initiatives which will bring integrity to a variety of new esports stakeholders.”

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