IDN Media officially enters the eSports industry by acquiring GGWP.ID, the leading eSports media in Indonesia. Ricky Setiawan, who is the founder of GGWP.ID, will keep his role as the CEO of a 60-people team of GGWP.ID.
The eSports industry has grown rapidly in the past few years, especially in Indonesia. Understanding the potential, IDN Media believes that eSports’ massive growth is just the beginning. It is indicated by the increase number of eSports players, viewers, and enthusiasts in Indonesia. As a result, 2019 and 2020 are projected to be the years of eSports by many industry experts.
As a one-stop eSports company, GGWP.ID will have 4 main business units: 1) eSports Media, 2) eSports Tournament Platform, 3) eSports Team, and 4) eSports Creative. eSports Media is a multi-platform media for eSports enthusiasts in Indonesia. eSports Tournament Platform is a platform that allows eSports enthusiasts to create and organize tournaments by themselves instantly. eSports Team is a professional eSports team that competes in popular games. eSports Creative is a multi-platform digital agency focusing on brand storytelling, content creation, and online activation.
In addition, GGWP.ID also hosts the leading gaming event in Indonesia, Game Prime, together with BEKRAF (Badan Ekonomi Kreatif) Republik Indonesia / IACE (Indonesian Agency for Creative Economy) and AGI (Asosiasi Game Indonesia) – an Indonesian game association.
IDN Media is aiming to make GGWP.ID become the ‘ESPN’ of eSports in Indonesia and would like to change the perception about eSports from its stereotypical perspective – that playing games brings negative impacts. In fact, eSports can improve intelligence, teamwork, focus, and strategic thinking for Millennials and Gen Z. Through GGWP.ID, IDN Media wants to build more awareness and exposure of the opportunities that eSports can bring to society, including to eSports players, enthusiasts, content creators, and brands.
Winston Utomo, Founder & CEO of IDN Media – “We are very excited to enter the eSports industry and work together with Ricky and the whole GGWP.ID team. We believe that the eSports phenomenon has just begun. With GGWP.ID, we envision to create the biggest and most impactful eSports company in the region for Millennials and Gen Z.”
Ricky Setiawan, Founder & CEO of GGWP.ID – “We are very thrilled to join IDN Media and to work together with Winston, William, and the whole IDN Media team. As the leading media company for Millennials and Gen Z in Indonesia, IDN Media can help us reach more audience and accelerate our vision to make eSports available for everyone.”