Esports betting platform Luckbox has announced a partnership with leading ID verification specialist HooYu. Luckbox is an innovative and immersive platform that allows players to bet on esports and as a regulated gambling operator, they comply with strict age verification and anti-money laundering requirements.
HooYu has been selected to provide Luckbox with the HooYu Identify solution, to verify customer age and identity.
Luckbox has been awarded a full gambling licence in the Isle of Man – among the world’s strictest jurisdictions – and aims to serve esports fans across the world. Luckbox is preparing for launch in April and the deal with HooYu is an important milestone for the innovative esports betting start-up.
Luckbox Chief Operating Officer Quentin Martin said, “From day one, we’ve made integrity, player security and doing things right among of our top priorities at Luckbox. Nowhere are these values more important than the customer onboarding process which is why we chose HooYu to help us ensure age and identity verification compliance whilst delivering smooth global customer onboarding.
The esports betting industry has long been plagued by shady operators acting with little or no regard for the rules or the safety of their players. This problem has been particularly acute regarding underage gambling – too many esports betting sites have allowed underage players to gamble and this is clearly unacceptable and something that needs to stop.
Thankfully, things are changing and Luckbox is proud to be among the operators leading the shift that will help legitimate operators, players and the wider esports industry.”
HooYu Marketing Director, David Pope said, “The emergence of specialist esports operators like Luckbox is evidence of continuing innovation in the online gambling industry. Luckbox is the latest operator to sign-up to our age and identity verification solutions, this is another sign that the industry is moving in the right direction and that player protection and social responsibility is front and centre.”
Luckbox is creating a unique, esports-dedicated platform, which is being built by an in-house development team and will allow fans to bet on CSGO, Dota 2, League of Legends and other esports.
Luckbox was founded by former PokerStars colleagues Lars Lien and Mike Stevens. Preparing for launch in April 2019, it is being built by a team combining vast experience in the igaming industry and a passion for esports to offer players unique and highly social platform to engage with their favourite games, including CSGO, Dota 2 and League of Legends. Real Time Games Holding Limited – the company behind the Luckbox brand – holds a full licence under the Online Gambling Regulation Act (OGRA), issued by the Gaming Supervision Commission.
At HooYu, we are specialists in building database check and identity confirmation products and our platforms are used by millions of users each month. The team behind HooYu has built several successful database check businesses such as 192.com and 192business.com.
Today, many organisations use our two platforms, HooYu Identify and HooYu Investigate to verify customer identity or to investigate people, places and businesses.
HooYu Identify is a global identity confirmation service that blends and combines multiple identity technologies including digital footprint analysis, identity document authentication, facial biometrics, database checks and PEPS and Sanctions watchlist checks to confirm identity.
HooYu cross-references and analyses data from a person’s digital footprint to confirm their real-world identity. HooYu also extracts and verifies data from ID documents at the same time as authenticating the ID document and conducting a biometric facial check comparing a selfie of the customer with the facial image on their ID document.
HooYu Investigate is a ground-breaking investigation platform that instead of displaying results in traditional list format, shows results in a graph database. With our unique data visualisation technology, we have evolved traditional database search into a navigable graph which connects 180 million people, 14 million businesses, 32 million UK addresses, 57 million phone numbers and 18 million email addresses.