Esports advertisers need to be fans first, marketers second
Just because New England Patriots star quarterback Tom Brady is good at football doesn’t mean he’s good at Madden. And…
What do esports winners spend their money on?
What’s the difference between $100,000 and nothing? For Surrender, it was an extremely clutch Mind Blast, laying in wait second…
Japanese Esports Industry Gets a Boost
Sony and Nintendo corner a big slice of the global video game market. And yet, Japan, the birthplace of both…
Will German eSports be recognized as a sport?
From now on, German eSports will be supported by a national association. Can eSports become an actual sport in Germany?…
Esports Entertainment Group Appoints Yan Rozum as Chief Technology Officer
Esports Entertainment Group, a licensed online gambling company with a specific focus on esports wagering and 18+ gaming, is pleased…
eSports could boost casino activity in Macau
A local scholar said that eSports could help non-gaming offering of Macau’s casino resorts. Local scholar and legislator Davis Fong…
Fernando Alonso is the first F1 driver with an eSports team
He’s partnering with Logitech to make it happen. You’ve seen basketball and football teams dive into eSports, and now it’s…
Abidjan celebrates gamers with eSport event in Africa
Abidjan has hosted the first and largest eSport event in Africa where 256 gamers gathered to compete over two days…
Sexism in eSports
If you haven’t heard of eSports, you’re not alone. It’s largely a niche culture, but since the late 2000’s it…
UltraPlay brings Blockchain technology discussion to EEGS, Bulgaria
At the 10th edition of the Eastern European Gaming Summit (EEGS), in Sofia, Bulgaria (20 November 2017), the advanced online…