May 22nd, 2018, Sofia, Bulgaria – Advanced betting solutions provider UltraPlay has been recognized by the industry at G2E Asia Awards for its eSports betting feed ODDS.gg winning the Best B2B Digital Product Solution Award. The Award’s ceremony was held during G2E Asia, on May 15th, at MGM Grand Macau.
Commenting on the accomplishment, Mario Ovcharov, CEO of UltraPlay said: “It is very satisfying to see our strategy for providing the highest quality of eSports betting data and solutions recognized by the industry at the leading gaming exhibition in Asia. Winning the Best B2B Digital Product Solution Award for ODDS.gg is a special tribute to the combined dedication of the entire team at UltraPlay and the unrivaled qualities of our advanced eSports betting suite.
ODDS.gg provides real-time eSports odds, based on the idea of combining machine learning algorithms and human trading interactions. This hybrid methodology allows the system to learn from previous outcomes while taking into account what people are likely to bet on in an effort to accurately predict winners. ODDS.gg is adopted by the industry’s professionals from all across the globe, as a working model for eSports betting, covering the requirements of both operators and gaming consultants alike.
UltraPlay has taken its eSports product ODDS.gg onto the next level by evolving both number of events, games and live betting coverage. Reaching the unprecedented numbers of 25 game titles, 3000+ eSports event a month, 1500+ in-play events as well as 50+ markets, ODDS.gg offers the widest coverage on eSports betting and is the industry’s leader in this very specific and highly-demanded sector.
Following the award, the company has reported an increased interest from many new potential partners operating on key Asian markets during the three days of G2E Asia, in Macau. The company’s booth at the leading Asian exhibition gathered many operators and organizations interested in the development and advantages of the company’s sports and eSports betting solutions as well as the eGold cryptocurrency powered by UltraPlay. The new front-end solution that UltraPlay has presented during the show also attracted many who are looking for a turn-key solution to start operating online on a global scale.
Recently, the company has announced that its live betting model was enhanced to offer more markets on the Golden Trio – CS:GO, Dota2 and League of Legends. New tournaments and several new games titles were included in the company’s portfolio as well such as King of Glory, GWENT, NBA 2K League and others.
UltraPlay’s solutions offering a wide range of betting verticals – from sports to eSports betting and cryptocurrencies wagering allow a new betting website to launch successfully and be solidly positioned on the online gaming market. Through the company’s solutions experienced and well-known bookies can definitely expand their business with the hottest betting options the players and online operators are constantly demanding such as eSports and crypto betting.
 
About UltraPlay:
UltraPlay is a modern technological company, founded in 2010, with the core ambition to offer an innovative approach to the online gaming industry by providing advanced betting solutions, focused on sports and eSports betting, live betting, white label, online casino and Blockchain technology.
Assembled by a team of iGaming professionals with vast experience in betting product development, operations, eSports and marketing, UltraPlay is a trusted partner for delivering superior sports software and odds products to its customers. Learn more about the company here: www.ultraplay.co

By George Miller

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.